A website is a very important part of any business. People who want to start their own website are very serious about getting the design just right. They want to make sure that the end product turns out to be impressive and appealing to their audience. However, even the most eloquent people won’t be able to explain in words what the final website design would look like.
Why making a mockup is important
As a web designer, you need to demonstrate what the website would look like and what the structure would be. The best way to do that is to make a website mockup or a prototype to show your clients. They would be able to see different sections of the website and check whether the design meets their requirement and is up to their expectations.
Clients can easily pinpoint any problems at this stage and get the design altered according to their wishes; that’s why using the mockup is a good idea. There are several design programs that you can use for this purpose. The three main contenders here are Sketch, Photoshop, and Illustrator. Let’s compare them and see how they fare.
Most people don’t consider this but if you don’t have a Mac computer, Sketch is immediately out of this comparison. Sketch is an app for Mac OS and other Apple platforms. Photoshop and Illustrator will actually work on all platforms easily. In this respect, both Photoshop and Illustrator win. After all, not every website designer has a Mac computer.
Vector vs. Raster
Both Sketch and Illustrator produce vector graphics while Photoshop will create raster graphics or bitmap graphics too. In today’s world, with different kinds of pixel count and screen sizes, vector graphics are a much better idea. When you zoom a vector graphic, the image is still solid and it holds its shape. A raster graphic will zoom clearly only to a certain extent and is a limitation. After that, you’ll start to see the pixels and the image would be distorted.
Without a doubt, the graphics created by Photoshop would look colourful and attractive. However in this application, it’s better to stick to either Illustrator or Sketch. A Vector image would showcase your design in a crisper and more professional way.
When it comes to workflow, Sketch is better than Photoshop as well as Illustrator. You can get work done much more quickly in Sketch than in the other two programs. The speed of rendering determines the amount of time it takes to get a project done. Sketch is very fast, saving you considerable amount of time. Even if you slow down your rendering speed, Sketch is faster. That can be a boon because you can move through the project quickly instead of wasting time trying to build the prototype or a mockup.
Photoshop is very versatile. It allows you to create mock-ups that would look as close to the end website as possible. In this comparison, Illustrator is the least versatile. While it’s great at creating illustrations, it doesn’t much beyond that. Sketch is the happy medium between the two ends. It’s also very versatile, without the complexity and frustration that you might find in Photoshop. It’s only a matter of whether you prefer a more complex design or a clean and neat end result.
When it comes to exports, Sketch is a very clear-cut winner. Photoshop isn’t efficient while exporting design assets. Unlike Photoshop, you don’t need to slice. You can easily export all your assets in different formats. The program would support JPG, PNG, PDF, and even 2x for Retina displays.
With Sketch, you can automate file exports, which can significantly reduce the time consumed by the project. Exporting isn’t Illustrator’s strength either, but it’s good at importing. It supports 30 different file types, which is much more than what Sketch allows.
One of the biggest problems with Photoshop and Illustrator is the subscription model. You need to pay a monthly fee to keeping using the software and all its features. Sketch, on the other hand, requires just a one-time fee. You just need to purchase the program and you can use it for as long as you like. This is something that appeals to most of the designers as it can save money and increase their revenue.
Choosing the right design program is more about personal preferences than people would like to admit. Most designers are moving over from Photoshop to Sketch. That’s mostly because Photoshop can be expensive. It is also because Sketch offers a better user experience. Our recommendation is that you experiment with all these three platforms and find something that you’re comfortable with. You can use that platform for your future design projects.
Need to Download these? Here are a few helpful links:
Sign up and Download Photoshop & Illistrator from here: Adobe official website
Sign up and use Sketch here: Official Sketchapp site