Search Engine Optimisation
is the most important thing for any website. It should be a top priority when developing new websites, after all your website needs a great SEO
strategy for search engines like Google to index and rank your company well.
70% to 80% of search engine users ignore the paid ads, they are focusing on the organic results
What is SEO?
SEO means Search Engine Optimisation, that is to structure a websites copy, images and meta (descriptive) information to conform with the rules of the major search engines like Google, for example the keyword “SEO Ireland” is related to this page so it’s content is optimised accordingly.
By sticking to the rules and using techniques that work, we can increase your PageRank and decrease your companies advertising spend while generating more hits via the organic search results.
What is Local SEO?
Local SEO means to target the potential customers for your business in a known location, an example of this is the keyword “SEO Ireland“, by using Ireland in the keyword we are selecting the location that we wish to promote our products too.
Why do I need a SEO Strategy?
People that are searching online are in the market for a product or service that you provide, so if you are not showing up on the first page you are definitely missing out on sales.
Getting Started with SEO
When you are looking to get a website developed be sure to have plenty of copy ready, copy is simply text written about your products or services. This text is what will get you the PageRank your website deserves, well it will once we’re done optimising it.